Optimizing sharing on social networks

Metadata dedicated to social sharing, such as OpenGraph tags or Twitter Cards, directly influence the appearance of your content when shared on networks. They determine the information displayed, such as title, description and image, guaranteeing a consistent and attractive user experience. Proper optimization of these tags increases engagement and click-through rates on your shared links.

The OpenGraph protocol, developed by Facebook, is widely used by many social networks to enrich content sharing. With GoodBarber, you can define OpenGraph tags, such as title, description and image, to control the appearance of your pages when shared on social networks. This guarantees a consistent, professional display, increasing the visibility and attractiveness of your content.

Twitter Cards tags, specific to X, enrich the visual rendering of your content when shared on this platform. With GoodBarber, you can customize these tags to offer an optimal preview, including high-quality images, relevant titles and descriptions. This level of personalization guarantees a professional and engaging presentation of your content on X.

Meta Title and Meta Description tags are not only essential for SEO, they also play a key role in the display of your content on social networks. By customizing these tags with GoodBarber, you ensure that the information displayed when shared is relevant and attractive. This not only improves your SEO, but also the impact of your social shares.

When it comes to social sharing, the associated image is crucial to attracting attention. GoodBarber uses the item thumbnail in its highest resolution to deliver a quality visual. What's more, each page of your PWA has a canonical URL, which avoids duplicate content problems and ensures that your shares always redirect to the right version of the page.